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Services

End-to-end services designed to drive in-market performance.

Looking for a flexible, results-driven partner to support your retail execution and brand growth? Market Recon offers a full suite of on-site sales and marketing services—from field representation and merchandising to audits, promotions, and reporting. Our experienced team integrates seamlessly with your brand to ensure consistent execution, real-time insights, and measurable results at every touchpoint.

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Human-Driven. Tech Powered

We act as an extension of your team, delivering consistent retail presence, supporting merchandising and promotional execution, and ensuring your brand performs as intended across the trade.

Retail Excellence

Our field agents have been vetted through our rigorous seven-stage recruitment, training, and certification program. Our agents input information live into their Market Recon app on-site within 24 hours of receiving project instructions.

To ensure data integrity, our agents are geotagged using the GPS on their smartphone, so we know who is mystery shopping at what location, when, and for how long. 

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Brand Audits

Gain a clear, objective view of how your brand shows up in the real world. Our brand audits evaluate in-store presence, merchandising execution, promotional compliance, competitive positioning, and overall customer experience.

We deliver structured insights supported by photo documentation and detailed reporting, so you can quickly identify gaps, protect brand standards, and uncover opportunities for growth.

Turn visibility into action — and insight into measurable performance.

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Trade Coverage

Is your company looking to outsource your on-premise sales and marketing team? At Market Recon, we can build and execute a field representative based sales and marketing program. Let us help you lower costs and increase your volume, share and profits.

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Hear What Our
Clients Are Saying

See how our insights and strategies are making a real impact for our clients across industries, helping them uncover opportunities, make smarter decisions, and drive measurable growth with confidence.

Market Recon is a trusted long term partner representing the Dr. Oetker brand at retail. As a dedicated field sales agency, their boutique model allows us to co-create the right execution approach rather than fit into a standard broker system.

This partnership gives us greater control, flexibility, and alignment with our commercial priorities. Market Recon’s team operates as an extension of our own, bringing consistency, accountability, and pride to every store visit. Their deep understanding of our brand and commitment to excellence have made them an integral part of how we deliver our strategies at retail.

- Dino Koundoutsikos, President, Dr Oetker

The Frontier Duty Free Association has the privilege of working with Market Recon for many years. Their partnership has been nothing short of exceptional. From the very beginning, they have been present at every step, responsive to our calls, proactive in their support, and always willing to listen and adapt to feedback.

Their team consistently goes above and beyond, providing valuable resources, thoughtful insights, and genuine collaboration that strengthens our shared goals. Market Recon stands out as one of our most stellar suppliers, not just for their professionalism, but for their commitment to our success and to the industry as a whole.

- Tania Lee, Duty Free Assoc President

Market Recon team delivered for us on both the BA program and on Duty free. They are easy to work with, proactive with clear performance updates, and they consistently tailored plans to market opportunities. In Duty Free, they brought true channel expertise and executed end to end. Can always trust they will deliver.

- Pedro Martin, Duty Free Manager BAT

I have had the pleasure of working alongside MarketRecon for over five years, and they have consistently proven to be true partners in execution. Their dedication to flawless program deployment, diligent performance monitoring, meaningful staff engagement, and seamless project completion is unmatched.

They approach every initiative with professionalism, creativity, and a genuine commitment to driving results — making them an invaluable extension of our team.

- Jennifer Sejean, Consumer Engagement BAT